Bloopers from evaluation

How did you use new media technologies in the construction and research, planning and evaluation stages?

What have you learned from your audience feedback?

How effective is the combination of your main product and ancillary texts?

In what way does your media product use, develop or challenge forms and conventions of real media products?

Target audience feedback on our trailer

As part of our target audience feedback we created at survey and handed it out randomly to receive a mix of answers and varied responses from people. We thought this was a good way for getting useful feedback on our trailer on things such as consumer satisfaction and weather people thought our trailer fitted well with the horror genre. This would be a way of gaining criticism and praise to evaluate what we could do better in the future.
The questions we asked were:

1. Did you enjoy the Trailer?

2. Do you feel our trailer presents the genre horror?

3. Would you go and view this film in the cinema?

4. What age rating would you rate the film?

5. Is there anything you didn't like about the trailer?

These were peoples responses:  

We also handed out questionnaire containing 3 questions about our trailer in general. We then used this data to create pie charts showing the percentages of people who say yes or no. Here are the questions that were included in our questionnaire:

1. Did you enjoy our trailer?

2. Would you purchase the film?

3. Is the film targeted to the correct age group?

Here is the data represented into pie charts:

Bloopers from our trailer

Final Trailer

Our final outcome, enjoy!

Did we stick to our plan?

Before filming our trailer we created a rough story board including what will happen in each scene in the correct order. We also made rough notes as to what camera angles/ techniques we would use to film each scene.
Although maintaining the main story line we added some extra scenes that weren't in our story board e.g we added scenes of our main character locking different doors to show she was frightened which created higher levels of tension in our trailer.
We also added different camera angles and techniques to what we originally planned. This was due to what we felt worked better in terms of professionalism.
In our original story board we also had a male character who was trapped in the house as well. We however, did not stick to this idea as we felt a third character was not necessary when filming. 

Challenges we faced during editing

Editing our trailer was a time consuming process due to our genre being based around unrealistic aspects. One thing we struggled with the most was sound. We edited sound effects into each scene as apposed to having one song or music track throughout the trailer. We struggled with the timing of our sound effects and getting all the music to flow together. For example timing the sound of the ringing phone in time with the other violin music we had on top. 

On final cut pro there is a wide selection of effects you can add to a clip to change the colour or lighting. When editing we added a few of these effects to a few different scenes to change the look of the clip and make it more scary and give more of a spooky feel. However when looking back on each clip and playing them all together the lighting of some scenes didn't match the lighting of others which looked unprofessional and made the trailer not fit together. We then had to go back through the trailer and add the same effect to each clip which improved the trailer a lot.